Chips or cheese? Milk or soda? Yogurt or pudding? If I asked you which was the healthier option, few people would hesitate to answer. But, according to Health Canada’s proposed Front-of-package (FOP) labelling, most people would also be wrong.

Whether you’re packing your kid’s lunchbox or preparing snacks to get you through the work day, food planning can be difficult. Which is why the Dairy Processors Association of Canada (DPAC) supports the Government of Canada’s goal to improve the overall health of Canadians and helping them to make better food choices. But, will the proposed regulations effectively achieve them? We’re not so sure.

DPAC is concerned that the proposed FOP labelling scheme has the potential to deter Canadians from packing our lunch boxes with nutritious foods while encouraging the consumption of less nutritious foods which can be more easily reformulated as to not carry a “warning’’ label.

The proposed FOP focuses on just three nutrients: sodium, sugar, and saturated fat. This is an oversimplification of what makes a product “healthy” and doesn’t provide Canadians with the information needed to make informed food choices. If the proposed FOP regulations leave Canadians more confused, they have failed to meet their purpose.

Fries or cottage cheese? Kefir or beer? Biscuits or yogurt? Health Canada’s proposed FOP labelling should support common sense.